6sense's integrations with the established MAPs and CRMs like Salesforce, Marketo, HubSpot and Eloqua opens up another realm of opportunity for Reachdesk's customers using these tools.
Once you've integrated, 6sense will push new and enrich existing account and contact information which in turn can be used in your campaigns/programs. This means you can then utilise any of the 6sense information to send a Reachdesk campaign!
Depending on the the communications you're planning, you'll now have access to data points like 6sense account and contact scores, where an account is in it's purchase cycle (stage), likelihood of purchase and timings, and what people within these accounts have been searching for, woah 🤯.
No doubt you're already thinking of the use cases for utilising Reachdesk campaigns! Because this information will be constantly updating as new interactions happen, you may want to plan for 'always on' triggered/automated campaigns which will send Reachdesk campaigns when that criteria is met. Keep it hyper-personalised by pulling in tokens and specific messaging around pain points; the possibilities are endless.
Once you've decided how you might want to utilise 6sense data and Reachdesk, head to the articles below based on your chosen platform: