If you can't always pre-empt the type of Marketplace gift that your users/senders may want to send, you can put the power of gifting into their hands. 

How does it work?

Video Overview

For new Marketplace campaigns

When you create a new Marketplace campaign, you'll see the option to 'Empower the Sender'. Selecting this option will allow you to define a budget to which your senders are limited to when selecting and sending a Marketplace gift. This means, that when selecting this campaign, the sender will be able to pick any gift for their recipient, within the budget defined by you.

For existing Marketplace campaigns

You'll see a new toggle within your Marketplace campaign's settings that says 'Allow sender to choose another gift within the selected budget defined by you'. You'll be able to toggle this on and define a budget that your senders are limited to. This means they'll be able to pick your suggested gift, OR choose their own when using this campaign. 

Setting up a new campaign to empower your senders

Step 1

Select 'Empower the Sender'

You'll see an extra note which tells you exactly what empowering the sender means:

Step 2

Name your campaign and define the budget you'd like your senders to be limited to:

Note that if you define the budget in your chosen currency, this can still be used by those senders using other currencies. It'll simply be converted into their preferred currency.

Example: Budget defined as 0 - 50 in USD. We'll convert this to approximately 0 - 41 in GBP.

Bonus: You can use one campaign globally!

Step 3

Continue completing your campaign details as you see fit. 

 

What the senders see

After the first step where the senders fill in the recipient's details, they will see the campaigns that they have access to. They will see 'Empower the Sender' on a campaign where they have the flexibility to choose a gift for their recipient: 

Once they pick this campaign, they will be taken to the Marketplace to pick their gift. They will be presented only with gifts that fall within the budget you specified in your campaign:

 

The sender can pick their gift, customise it and then send it. 

 

Editing an existing campaign to empower your senders

If you'd like to edit an existing campaign to empower your senders, you can follow the steps below.

Step 1

Find your existing campaign, click on it and then click 'Edit this campaign'. 

Step 2

You'll see a toggle that says 'Allow sender to choose another gift within the selected budget defined by you'. Toggle that on and define the budget below:

 

Note that if you define the budget in your chosen currency, this can still be used by those senders using other currencies. It'll simply be converted into their preferred currency.

Example: Budget defined as 0 - 50 in USD. We'll convert this to approximately 0 - 41 in GBP.

Bonus: You can use one campaign globally!

Step 3

Continue completing your campaign details as you see fit. Remember to assign the campaign to your respective teams.

What the senders see

After the first step where the senders fill in the recipient's details, they will see the campaigns that they have access to. They will see 'Empower the Sender' and 2 images split down the middle, on a campaign where they have the option to pick your suggestion or the flexibility to choose a gift for their recipient:

The sender can pick your suggested gift, or choose their own:  

 

If they pick 'Choose from the marketplace', they will be taken to the Marketplace to pick their gift. We will only show gifts that fall within the budget you specified in your campaign:

 

The sender can pick their gift, customise it and then send it. 

 

Notes on empowering your senders

• If a sender chooses to pick their own gift, other than the budget defined by you, they will have complete control over what to send, and how to customise that gift.
• You can create one 'empower the sender' for use globally, therefore lessening the amount of campaigns you need to create.